Activate Identity Operations

Automate the operational work across your existing identity ecosystem.

Flowchart with a light blue rectangle at the center containing a black icon of three interconnected lines and the words 'activate', 'identity', and 'operations'. Arrows point downward from the rectangle to various icons and labels at the bottom, including Security Group Manager, Secure Folder Manager, Activate Identity Lifecycle, Activate Core, Collaborate, Licenses & Phone Numbers, Devices, and Customize your own.

Activate automates and orchestrates approvals, provisioning, fulfilment and identity lifecycle execution across complex enterprise environments.

Identity governance platforms determine who should have access, while Activate ensures those decisions are executed consistently across your workforce, systems, applications and digital assets.

Built for hybrid, cloud and distributed environments, Activate extends identity automation across the systems you already run. It’s designed for incremental adoption, minus the complexity and disruption of traditional IGA platforms.

Built for organisations where identity is operationally complex.

Activate Identity Operations is designed for organisations that need more than standard provisioning. It’s ideal for:

  • Enterprise organisations managing complex identity lifecycle processes

  • Organisations extending Microsoft Entra, Active Directory or ServiceNow with enterprise identity automation

  • Businesses preparing identity operations for AI adoption and the growth of non-human identities

  • Security teams reducing identity risk and improving operational control

  • AM and GRC teams supporting audit, compliance and governance

How Activate Identity Operations works.

Computer monitor displaying a screenshot of Active Identity Automation Platform

Identity governance determines who should have access. Activate automates what happens next.

Enterprise identity rarely fails because provisioning is difficult. It becomes difficult because approvals, fulfilment and downstream operational tasks are often fragmented across multiple systems and teams. Activate provides a central identity operations layer that automates those activities across your digital workspace.

From a single platform you can coordinate identity changes across users, systems, applications, devices and digital assets while maintaining operational consistency and audit visibility.

Reduce manual identity work while strengthening operational control.

Automate identity operations across complex enterprise environments. Strong identity operations reduce operational effort while improving security, consistency and compliance. With Activate you can:

  • Automate approvals across business and IT teams

  • Coordinate provisioning and fulfilment across multiple systems

  • Reduce manual identity requests and service desk effort

  • Strengthen operational consistency across hybrid environments

  • Produce continuous audit evidence and operational traceability

  • Reduce over-privileged access through controlled identity lifecycle processes

  • Support ISO 27001 and other governance frameworks through consistent execution

One platform for enterprise identity operations.

Activate Identity Automation Platform Diagram Dark

Automate more than provisioning. Identity changes rarely affect only one system. Activate coordinates identity operations across:

  • Users

  • Service accounts & non-human identities

  • Applications

  • Devices

  • Security groups

  • Shared mailboxes

  • Distribution lists

  • Licenses

  • Digital assets

  • Business workflows

  • Custom enterprise processes

Connect your HR platform, Microsoft Entra, Active Directory, ITSM platform and business applications into a single operational workflow, without replacing your existing investments.

Built to complement your existing identity platform

Activate works alongside the technologies you already use, including

  • Microsoft Entra ID

  • Active Directory

  • Non-human identity platforms

  • ServiceNow

  • HR systems

  • Identity Governance platforms

  • Business applications

  • Cloud and on-premises environments

Identity governance determines who should have access. Activate automates approvals, provisioning, fulfilment and lifecycle execution across those platforms.

Diagram showing a centralized platform for Activate Identity Automation Platform connecting to various HR and payroll systems, Microsoft identity providers, ITSM ticketing, business apps, device lifecycle management, and privileged account access.

“The solution has significantly improved our ability to manage identity lifecycle processes in a consistent and controlled way.”

- Government Identity & Access Manager

Why do identity operations matter?

Creating an account is only one step in the identity lifecycle. Real enterprise identity involves:

  • Business approvals

  • Provisioning

  • Fulfilment

  • Notifications

  • Security groups

  • Shared resources

  • Device allocation

  • Downstream application updates

  • Audit evidence

  • Exception handling

Activate orchestrates these activities into one coordinated identity process, helping organisations reduce manual effort while improving operational visibility.

Trusted identity operations across your enterprise.

Reduce enterprise identity risk through governance across identities, systems and assets.

REDUCE GOVERNANCE GAPS, STRENGTHEN SECURITY CONTROL ACROSS COMPLEX ENVIRONMENTS.

Controls are explicit, approvals are consistent, and evidence is always available.

Reduce over-privileged access and identity-related operational risks.

Prevent inconsistent approvals

Produce defensible, continuous audit evidence.

Improve compliance with regulatory and security requirements i.e. ISO270001

Preparing your organisation for operational AI?

ACTIVATE PROVIDES A UNIFIED OPERATIONAL LAYER ACROSS YOUR DIGITAL ENVIRONMENT.

Gain visibility across identities, systems, applications, devices and assets while automating the work that happens after identity decisions have been made.

The result is less manual work, faster identity lifecycle execution, better operational consistency, improved audit readiness, and greater value from existing identity investments.

Unified identity operations across access, lifecycle, and digital workspace automation.

AI ASSISTANTS AND AI AGENTS ARE NON-HUMAN IDENTITIES THAT RELY ON THE IDENTITIES, PERMISSIONS AND LIFECYCLE PROCESSES ALREADY OPERATING WITHIN YOUR ORGANISATION.

As AI adoption grows, trusted identity operations become increasingly important.

Activate helps organisations automate the operational foundations that support secure, well-governed AI adoption.

Read our CTO’s Guide to Non-Human Identities here.‍ ‍

Explore features

Activate Identity Operations Diagram

Ready to modernise your identity operations?

Activate helps ensure those decisions are executed consistently through approvals, provisioning, fulfilment and identity lifecycle automation.

Whether you're modernising Microsoft Entra, extending ServiceNow, supporting Identity Governance or preparing for AI, Activate helps automate the operational work that enterprise identity depends on.

Want to go deeper?

Still have questions? Explore architecture, deployment models, configuration, automation and operational guidance at the Activate Knowledge Centre, or speak to one of our team.

Frequently asked questions